Titre :	Understanding alternative media
Type de document :	texte imprimé
Auteurs :	Olga Guedes Bailey, Auteur
Editeur :	Maidenhead [England] : Open University Press
Année de publication :	2008
Collection :	Issues in cultural and media studies
Importance :	196 p.
Format :	22,5 cm
ISBN/ISSN/EAN :	978-0-335-22210-0
Prix :	18,99-€
Langues :	Anglais
Catégories :	MEDIAS
Tags :	médias  information  journalisme  blog  forum  communication  internet
Index. décimale :	302.2 Communication
Résumé :	Sur le site http://www.lse.ac.uk/collections/pressAndInformationOffice/publications/books/2007 "From blogs, flyers, fanzines and neighbourhood newspapers, to podcasts, streaming clips on YouTube and My Space and community radio and TV, we live in a world where we can access a huge source and range of alternative media. They provide an opportunity for ordinary people to air different perspectives, complementary discourses and ideologies to those presented in mainstream media; a platform for citizens to participate in public spaces and exercise their right to communicate. Understanding Alternative Media provides the reader with a comprehensive overview of how the field of alternative media can be theorized. Combing diverse case studies from countries including the UK, Belgium, North America and Brazil, which emphasize the different approaches and interconnections, the authors thus propose an original multi-theoretical framework to help understand the subject. Looking at both old and new media, the book argues for the importance of alternative media and suggests a political agenda as a way of broadening its scope." Sur le site http://www.mcgraw-hill.co.uk : "What are alternative media? What roles do alternative media play in pluralistic, democratic societies? What are the similarities and differences between alternative media, community media, civil society media and rhizomatic media? How do alternative media work in practice? This clear and concise text offers a one-stop guide through the complex political, social and economic debates that surround alternative media and provides a fresh and insightful look at the renewed importance of this form of communication. Combing diverse case studies from countries including the UK, North America and Brazil, the authors propose an original theoretical framework to help understand the subject. Looking at both `old? and `new? media, the book argues for the importance of an alternative media and suggests a political agenda as a way of broadening its scope. Understanding Alternative Media is valuable reading for students in media, journalism and communications studies, researchers, academics, and journalists."
Note de contenu :	Introduction Part I ? Theorizing alternative media Four approaches to alternative media An introductory case study ? Radio Favela: Representing alternative media Part II ? The case studies Community approaches in Western radio policies Diasporas and alternative media practices Blogs in the second Iraqi war: Alternative media challenging the mainstream? Ethnic-religious groups and alternative journalism Online participation and the Public Sphere: Civil society mailinglists and forums The Brazilian Landless Rural Workers Movement : Identity, action, and communication Translocalization, glocalization and the internet: The RadioSwap-project Jamming the political: reverse-engineering, hacking the dominant codes Conclusion
En ligne :	http://www.mcgraw-hill.co.uk

Understanding alternative media [texte imprimé] / Olga Guedes Bailey, Auteur . - Maidenhead (Mac Graw Hill Education, Shoppenhangers Road, England) : Open University Press, 2008 . - 196 p. ; 22,5 cm. - (Issues in cultural and media studies) .
ISBN : 978-0-335-22210-0 : 18,99-€
Langues : Anglais

Catégories :	MEDIAS
Tags :	médias  information  journalisme  blog  forum  communication  internet
Index. décimale :	302.2 Communication
Résumé :	Sur le site http://www.lse.ac.uk/collections/pressAndInformationOffice/publications/books/2007 "From blogs, flyers, fanzines and neighbourhood newspapers, to podcasts, streaming clips on YouTube and My Space and community radio and TV, we live in a world where we can access a huge source and range of alternative media. They provide an opportunity for ordinary people to air different perspectives, complementary discourses and ideologies to those presented in mainstream media; a platform for citizens to participate in public spaces and exercise their right to communicate. Understanding Alternative Media provides the reader with a comprehensive overview of how the field of alternative media can be theorized. Combing diverse case studies from countries including the UK, Belgium, North America and Brazil, which emphasize the different approaches and interconnections, the authors thus propose an original multi-theoretical framework to help understand the subject. Looking at both old and new media, the book argues for the importance of alternative media and suggests a political agenda as a way of broadening its scope." Sur le site http://www.mcgraw-hill.co.uk : "What are alternative media? What roles do alternative media play in pluralistic, democratic societies? What are the similarities and differences between alternative media, community media, civil society media and rhizomatic media? How do alternative media work in practice? This clear and concise text offers a one-stop guide through the complex political, social and economic debates that surround alternative media and provides a fresh and insightful look at the renewed importance of this form of communication. Combing diverse case studies from countries including the UK, North America and Brazil, the authors propose an original theoretical framework to help understand the subject. Looking at both `old? and `new? media, the book argues for the importance of an alternative media and suggests a political agenda as a way of broadening its scope. Understanding Alternative Media is valuable reading for students in media, journalism and communications studies, researchers, academics, and journalists."
Note de contenu :	Introduction Part I ? Theorizing alternative media Four approaches to alternative media An introductory case study ? Radio Favela: Representing alternative media Part II ? The case studies Community approaches in Western radio policies Diasporas and alternative media practices Blogs in the second Iraqi war: Alternative media challenging the mainstream? Ethnic-religious groups and alternative journalism Online participation and the Public Sphere: Civil society mailinglists and forums The Brazilian Landless Rural Workers Movement : Identity, action, and communication Translocalization, glocalization and the internet: The RadioSwap-project Jamming the political: reverse-engineering, hacking the dominant codes Conclusion
En ligne :	http://www.mcgraw-hill.co.uk