Advertising self-regulation in Europe : An analysis of advertising self-regulatory systems and their codes of practice in 22 European countries [texte imprimé] /
Geoffrey Draughn, Editeur scientifique . -
[S.l.] : European Advirtising Standards Alliance (EASA), 2001 . - 166p. ; 29,5cm. - (
The Blue Book) .
EASA / AEEP : "L'Alliance Européenne pour l'Ethique en Publicité (AEEP, association internationale sans but lucratif, a été créée en 1992 à Bruxelles pour regrouper les organisations d'autodiscipline à travers l'Europe.(..)"
| Catégories : | EUROPE
MEDIAS
|
| Tags : | Europe publicité EASA médias législation droit européen droit national régulation autorégulation |
| Index. décimale : | 659.1 Publicité |
| Note de contenu : | Table of contents / Main topics :
Foreword
Introduction
Glossary of terms
- Chapter I : Self-regulation in advertising
- Chapter II : Self-regulation in Europe
2A / Perspectives on self-regulation: a survey of national
systems
2B / Detailed analysis by country
2C / Comparative tables on self-regulation
2D / Self-regulatory organisations under construction
- Chapter III : The European Avertising Standards Alliance
(EASA)
3A / The EASA - Origins, Structure, and Funding
3B / The EASA Cross-Border Complaints System
3C / EASA Corresponding Members
Appendices |
| En ligne : | www.easa-alliance.org |
Accueil
Advertising self-regulation in Europe : An analysis of advertising self-regulatory systems and their codes of practice in 22 European countries 
