[article] 
inInternational Communication Gazette > 1/2 (February 2009) . - p. 69-79

Titre :	Switzerland: Desire for Diversity without Regulation A Paradoxical case ?
Type de document :	texte imprimé
Auteurs :	Matthias Künzler, Auteur
Année de publication :	2009
Article en page(s) :	p. 69-79
Note générale :	Document numérique
Langues :	Anglais
Catégories :	MEDIAS: PRESSE ECRITE: Aspect économique MEDIAS:AUDIOVISUEL: RADIO: Aspect économique MEDIAS:AUDIOVISUEL: TELEVISION: Aspect économique
Tags :	médias  pluralisme  Suisse  aspect économique  concurrence  régulation  éditeurs  étude de marché
Index. décimale :	658.83 Etude et analyse des marchés
Résumé :	Résumé proposé par l'éditeur : "Diversity is an important guiding principle of Switzerland's overall policy and media policy since the country consists of different political and economic entities but also of three language regions. Surprisingly, only weak media concentration regulations were introduced to protect media diversity. This article looks for the reasons behind this paradoxical situation by examining parliamentary debates about media and competition regulations. It becomes apparent that decision-makers encouraged cross-media ownership assuming that it would strengthen regional publishing houses in order to maintain regional diversity within the country. Alongside this goal was with the intention to establish a strong public service broadcaster, which would enable comprehensive domestic programmes despite the high market shares of foreign broadcasting stations." (Source : http://gaz.sagepub.com/cgi/content/abstract/71/1-2/67 - Consulté le 28/10/2009)

[article] Switzerland: Desire for Diversity without Regulation A Paradoxical case ? [texte imprimé] / Matthias Künzler, Auteur . - 2009 . - p. 69-79.
Document numérique
Langues : Anglais
in International Communication Gazette > 1/2 (February 2009) . - p. 69-79

Catégories :	MEDIAS: PRESSE ECRITE: Aspect économique MEDIAS:AUDIOVISUEL: RADIO: Aspect économique MEDIAS:AUDIOVISUEL: TELEVISION: Aspect économique
Tags :	médias  pluralisme  Suisse  aspect économique  concurrence  régulation  éditeurs  étude de marché
Index. décimale :	658.83 Etude et analyse des marchés
Résumé :	Résumé proposé par l'éditeur : "Diversity is an important guiding principle of Switzerland's overall policy and media policy since the country consists of different political and economic entities but also of three language regions. Surprisingly, only weak media concentration regulations were introduced to protect media diversity. This article looks for the reasons behind this paradoxical situation by examining parliamentary debates about media and competition regulations. It becomes apparent that decision-makers encouraged cross-media ownership assuming that it would strengthen regional publishing houses in order to maintain regional diversity within the country. Alongside this goal was with the intention to establish a strong public service broadcaster, which would enable comprehensive domestic programmes despite the high market shares of foreign broadcasting stations." (Source : http://gaz.sagepub.com/cgi/content/abstract/71/1-2/67 - Consulté le 28/10/2009)