41 - Juillet 2015 - Radio, thus far (Bulletin de Quaderns del CAC) / Salvador Alsius 

Public ISBD [n° ou bulletin]  Titre : 41 - Juillet 2015 - Radio, thus far Type de document : document électronique Auteurs : Salvador Alsius, Editeur scientifique ; Emili Prado, Directeur de publication, rédacteur en chef Année de publication : 2015 Importance : 96 p Format : Pdf Langues : Catalan Anglais Catégories : MEDIAS:AUDIOVISUEL: RADIO Tags : Espagne  régulation  radio numérique  radio communautaire  radio locale  financement  convergence  jeunes  programmation  podcast  Ecosse Index. décimale : 384.54 Radio Résumé : Introduction by Emili Prado, Director (p.5) “Welcome to the latest issue of Quaderns del CAC, produced with a renewed desire to increase the impact of this publication and, for this reason, we have once again started to publish the Quaderns in English, in addition to the versions in Catalan and Spanish. In issue 41 our aim has been to examine the situation of radio and the challenges it faces at a time when the communication ecosystem is changing. Radio is a medium that played a leading role in the communication system of the 20th century. Its emergence resulted in the democratisation of access to information and to culture on an unprecedented scale. Based on sound only, radio could be used for free communication between all the speakers of a language and, consequently, millions of citizens around the world who were illiterate or semi-literate had access to information and culture; an access not provided by printed media. It was a revolution and radio’s supremacy in the mass communication universe was undeniable. It played a central role in constituting modern states as a cultural and educational tool but also as a political tool and even as a weapon in wartime. It made a vital contribution to the creation of public opinion, to social cohesion, to the creation of consensus. In terms of democratisation it was also a means of promoting popular communication: free, community and municipal radio stations allowed communication processes that we would describe today as true technological empowerment. In spite of its rivals appearing first in the electronic universe (television) and then in the digital universe (internet), radio has managed to adapt and find its place in each new ecosystem. It did so when faced with the innovations of the 20th century and is certainly doing so now, faced with those of the 21st century. This issue of Quaderns del CAC aims to explain the situation of a medium that’s looking very much alive and that still plays a leading role in the communication ecosystem. This issue’s guest writer was chosen because of his relation to a feature of radio that actually anticipated one of the outstanding hallmarks of digital communication; namely citizen participation in producing content. No-one better than Peter Lewis, Senior Lecturer at London Metropolitan University, a leading international researcher into community media, to tackle this subject with a historical perspective, as he does in his article Discursive absence: the case for community radio. The monograph begins with Josep Maria Martí, Belén Monclús, Maria Gutiérrez and Xavier Ribes with their contribution Radio, a business model in transition: supply and sales strategies in the digital context, dealing with a key issue in radio’s adaptation to the new media scenario, namely the search for a new business model when facing a crisis in which advertising revenue has plummeted in spite of larger audiences. The article also explores the strategies employed by radio broadcasters to incorporate online formats into their new business model. Tiziano Bonini tackles one of the most relevant phenomena in this new online environment in his article The ‘Second Age’ of Podcasting: reframing Podcasting as a New Digital Mass Medium, focusing on the evolution of this new radio broadcasting tool from its amateur status through to its professionalisation and great capacity to ‘engage’. Teresa Piñeiro-Otero explores the adaptation of proximity radio to the internet in her article The mediamorphosis of local radio. A perspective from the Galicia-Northern Portugal Euro-Region setting, examining comparative practices in two markets to observe how far the internet has been taken on board, the adaptation of these practices at a local level, the degree of interactivity and encouragement of participation, as well as the formal aspects of the messages. Manuel Fernández Sande and Ignacio Gallego study the possibilities of one of the new types of financing, crowdfunding, which provides opportunities that can serve both as an antidote to the crisis and also as a means of financing innovative proposals, as illustrated in their article Crowdfunding as a source of financing for radio and audio content in Spain. Finally, Sílvia Espinosa and Lidia Borrero analyse how far radio has neglected children in their article Children’s radio programmes in Catalonia: a chronological examination of the type of radio programmes for children. They highlight the paradox of a medium that ignores future listeners when what it precisely needs is to renovate its broadcasting to rejuvenate its audience. In the "Articles" section Aida Martori tackles the issue of communication spaces of stateless nations in her contribution News decentralisation in the Scottish television model, studying the relationship between proximity and identity in communication spaces and exploring the latest transformations observed in the Scottish model.” Note de contenu :   Introduction Guest author: Discursive absence: the case for community radio (P. Lewis) Monographic: Radio, thus far Radio, a business model in transition: supply and sales strategies in the digital context (Josep Maria Martí, BeLén MoncLús, Maria Gutiérrez and Xavier Ribes ) The ‘Second Age’ of Podcasting: reframing Podcasting as a New Digital Mass Medium (Tiziano Bonini ) The mediamorphosis of local radio. A perspective from the Galicia-Northern Portugal Euro-Region setting (Teresa Piñeiro-Otero) Crowdfunding as a source of financing for radio and audio content in Spain (Manuel Fernández Sande and J. Ignacio Gallego) Children’s radio programmes in Catalonia: a chronological examination of the type of radio programmes for children (Silvia Espinosa and Lidia Borrero) Articles News decentralisation in the Scottish television model (Aida Martori) Critical Book Reviews En ligne : https://www.cac.cat/web/recerca/quaderns/hemeroteca/detall.jsp?NDg%3D&Mw%3D%3D&J [...] [n° ou bulletin] 41 - Juillet 2015 - Radio, thus far [document électronique] / Salvador Alsius, Editeur scientifique ; Emili Prado, Directeur de publication, rédacteur en chef . - 2015 . - 96 p ; Pdf. Langues : Catalan Anglais Catégories : MEDIAS:AUDIOVISUEL: RADIO Tags : Espagne  régulation  radio numérique  radio communautaire  radio locale  financement  convergence  jeunes  programmation  podcast  Ecosse Index. décimale : 384.54 Radio Résumé : Introduction by Emili Prado, Director (p.5) “Welcome to the latest issue of Quaderns del CAC, produced with a renewed desire to increase the impact of this publication and, for this reason, we have once again started to publish the Quaderns in English, in addition to the versions in Catalan and Spanish. In issue 41 our aim has been to examine the situation of radio and the challenges it faces at a time when the communication ecosystem is changing. Radio is a medium that played a leading role in the communication system of the 20th century. Its emergence resulted in the democratisation of access to information and to culture on an unprecedented scale. Based on sound only, radio could be used for free communication between all the speakers of a language and, consequently, millions of citizens around the world who were illiterate or semi-literate had access to information and culture; an access not provided by printed media. It was a revolution and radio’s supremacy in the mass communication universe was undeniable. It played a central role in constituting modern states as a cultural and educational tool but also as a political tool and even as a weapon in wartime. It made a vital contribution to the creation of public opinion, to social cohesion, to the creation of consensus. In terms of democratisation it was also a means of promoting popular communication: free, community and municipal radio stations allowed communication processes that we would describe today as true technological empowerment. In spite of its rivals appearing first in the electronic universe (television) and then in the digital universe (internet), radio has managed to adapt and find its place in each new ecosystem. It did so when faced with the innovations of the 20th century and is certainly doing so now, faced with those of the 21st century. This issue of Quaderns del CAC aims to explain the situation of a medium that’s looking very much alive and that still plays a leading role in the communication ecosystem. This issue’s guest writer was chosen because of his relation to a feature of radio that actually anticipated one of the outstanding hallmarks of digital communication; namely citizen participation in producing content. No-one better than Peter Lewis, Senior Lecturer at London Metropolitan University, a leading international researcher into community media, to tackle this subject with a historical perspective, as he does in his article Discursive absence: the case for community radio. The monograph begins with Josep Maria Martí, Belén Monclús, Maria Gutiérrez and Xavier Ribes with their contribution Radio, a business model in transition: supply and sales strategies in the digital context, dealing with a key issue in radio’s adaptation to the new media scenario, namely the search for a new business model when facing a crisis in which advertising revenue has plummeted in spite of larger audiences. The article also explores the strategies employed by radio broadcasters to incorporate online formats into their new business model. Tiziano Bonini tackles one of the most relevant phenomena in this new online environment in his article The ‘Second Age’ of Podcasting: reframing Podcasting as a New Digital Mass Medium, focusing on the evolution of this new radio broadcasting tool from its amateur status through to its professionalisation and great capacity to ‘engage’. Teresa Piñeiro-Otero explores the adaptation of proximity radio to the internet in her article The mediamorphosis of local radio. A perspective from the Galicia-Northern Portugal Euro-Region setting, examining comparative practices in two markets to observe how far the internet has been taken on board, the adaptation of these practices at a local level, the degree of interactivity and encouragement of participation, as well as the formal aspects of the messages. Manuel Fernández Sande and Ignacio Gallego study the possibilities of one of the new types of financing, crowdfunding, which provides opportunities that can serve both as an antidote to the crisis and also as a means of financing innovative proposals, as illustrated in their article Crowdfunding as a source of financing for radio and audio content in Spain. Finally, Sílvia Espinosa and Lidia Borrero analyse how far radio has neglected children in their article Children’s radio programmes in Catalonia: a chronological examination of the type of radio programmes for children. They highlight the paradox of a medium that ignores future listeners when what it precisely needs is to renovate its broadcasting to rejuvenate its audience. In the "Articles" section Aida Martori tackles the issue of communication spaces of stateless nations in her contribution News decentralisation in the Scottish television model, studying the relationship between proximity and identity in communication spaces and exploring the latest transformations observed in the Scottish model.” Note de contenu :   Introduction Guest author: Discursive absence: the case for community radio (P. Lewis) Monographic: Radio, thus far Radio, a business model in transition: supply and sales strategies in the digital context (Josep Maria Martí, BeLén MoncLús, Maria Gutiérrez and Xavier Ribes ) The ‘Second Age’ of Podcasting: reframing Podcasting as a New Digital Mass Medium (Tiziano Bonini ) The mediamorphosis of local radio. A perspective from the Galicia-Northern Portugal Euro-Region setting (Teresa Piñeiro-Otero) Crowdfunding as a source of financing for radio and audio content in Spain (Manuel Fernández Sande and J. Ignacio Gallego) Children’s radio programmes in Catalonia: a chronological examination of the type of radio programmes for children (Silvia Espinosa and Lidia Borrero) Articles News decentralisation in the Scottish television model (Aida Martori) Critical Book Reviews En ligne : https://www.cac.cat/web/recerca/quaderns/hemeroteca/detall.jsp?NDg%3D&Mw%3D%3D&J [...]

42 - Juillet 2016 - OTT, new frontieres and challenges (Bulletin de Quaderns del CAC) / Salvador Alsius 

Public ISBD [n° ou bulletin]  Titre : 42 - Juillet 2016 - OTT, new frontieres and challenges Type de document : document électronique Auteurs : Salvador Alsius, Editeur scientifique ; Emili Prado, Directeur de publication, rédacteur en chef Année de publication : 2016 Importance : 106 p Format : Pdf Langues : Catalan Anglais Catégories : MEDIAS:AUDIOVISUEL:NUMERIQUE Tags : Espagne  OTT  internet  vidéo à la demande  regulation Index. décimale : 004.678 Internet Résumé : Introduction by Emili Prado, Director (p.5) “We present the latest issue of Quaderns del CAC, which explores the phenomenon of Over-the-top or OTT audiovisual services. This label covers audiovisual services that provide television and video content accessible directly via the internet and includes a wide range of diverse activities such as simply streaming the signal of a standard TV channel in parallel to its usual distribution, access to already broadcast programmes or “catch-up” TV, a la carte or on-demand access and also repositories of films, TV programmes, user-generated and mixed content, online TV channels, video blogs and video-based social media. This multiplicity of content accessible online via any device with a screen and internet connection has brought about many different forms consumption and opened the door to new activities by both traditional providers and the new players entering the market, of all sizes: from large conglomerates to initiatives by communities, interest groups and even individuals. The changes resulting from such practices are altering the value chain for audiovisuals, as well as how audiences are measured and content accessed and monetised. These and other aspects, in their most global or specific forms, are present in the texts that make up this issue. To start, in “Strategies and regulations of OTT: lessons from the US (2005-2015)” Vincent Bullich and Thomas Guignard use the experience of the most mature OTT market, namely the US, to explore the dimension of strategic changes for the whole of the audiovisual sector, be it in production or in the consumption of content that lies at the heart of the system. They note the growth in OTT at the same time as identifying its particular features, such as the strategic value of Big Data and original content, and wonder about new potential advertising sources. The authors also discuss the challenges resulting from this new scenario for regulations originally designed for lineal television, whose health, by the way, they confirm. In her work entitled “OTT platforms distributing media content: a threat for the free-to-air TV duopoly in Spain?”, Marta Albújar Villarrubia analyses the distinct characteristics of the hyper-concentrated Spanish market and its impact on the prospects of implementing OTT services, also comparing this with the key features of the system implemented in the United States. Idoia Portilla and Mercedes Medina, in “Monetization strategies and audience data in online video. The case of Atresmedia”, study the practices of a communication group by focusing on its need to monetise the content it provides online and the audience data required to achieve this. The study by Pablo Gómez-Domínguez and Reinald Besalú Casademont, entitled “Social and mobile TV in Catalonia. Audience and interaction in Catalan TV broadcasters’ corporate mobile apps and social networks’ profiles”, provides an analysis of one of the most marked changes in TV’s relationship with the internet, namely social television, and explore the case of Catalonia, illustrating the mechanisms in place for participation and the role of the mobile phone in this process. Finally, in “Opera’s audiovisual strategy on the internet: towards a search for new media audiences”, Isabel Villanueva Benito explains to what extent the need for content lies at the centre of the relationship between audiovisuals and the internet and how this demand gives an artistic discipline which, to date, had been limited to restricted circuits, the chance to circulate globally. In the article section, Carlos López-Olano in “Developments in the legal framework of Radiotelevisió Valenciana (RTVV). Future prospects”, analyses the legal framework of a television experience at the level of autonomous community that was “liquidated” by political powers, offering a series of conclusions to bear in mind to avoid repeating former mistakes. Matilde Delgado, Belén Monclús and Sheila Guerrero, in “Reality TV as an experimental laboratory for new forms to integrate advertising within generalist DTT channels in Spain”, discuss the growth in new types of advertising appearing in Spanish programming and the different ways used to insert advertising, resulting in programming with dispersed advertising, also exploring reality TV as fertile ground for experimentation.” Note de contenu : CONTENTS : OTT strategies and regulations: lessons from the US (2005-2015)(V. Bullich and Th. Guignard) OTT platforms distributing media content: a threat for the free-to-air TV duopoly in Spain? (M. Albújar Villarrubia) Monetization strategies and audience data for online video. The case of Atresmedia (I.Portilla and M.Medina) Social and mobile TV in Catalonia. Audience and interaction in Catalan TV broadcasters’ corporate mobile apps and social networks’ profiles (P.Gómez-Domínguez and R.Besalú Casademont) Opera’s audiovisual strategy on the internet: towards a search for new media audiences (I.Villanueva Benito) Developments in the legal framework of Radiotelevisió Valenciana. Future prospects (C.López-Olano) Reality TV as an experimental laboratory for new forms to integrate advertising within generalist DTT channels in Spain (M.Delgado, B.Monclús and Sh.Guerrero) Agenda Books Review / Journals Review / Websites Review Manuscript submission guidelines / Book reviews guidelines En ligne : https://www.cac.cat/web/recerca/index.jsp?NDc%3D&Mg%3D%3D&L3dlYi9yZWNlcmNhL3F1YW [...] [n° ou bulletin] 42 - Juillet 2016 - OTT, new frontieres and challenges [document électronique] / Salvador Alsius, Editeur scientifique ; Emili Prado, Directeur de publication, rédacteur en chef . - 2016 . - 106 p ; Pdf. Langues : Catalan Anglais Catégories : MEDIAS:AUDIOVISUEL:NUMERIQUE Tags : Espagne  OTT  internet  vidéo à la demande  regulation Index. décimale : 004.678 Internet Résumé : Introduction by Emili Prado, Director (p.5) “We present the latest issue of Quaderns del CAC, which explores the phenomenon of Over-the-top or OTT audiovisual services. This label covers audiovisual services that provide television and video content accessible directly via the internet and includes a wide range of diverse activities such as simply streaming the signal of a standard TV channel in parallel to its usual distribution, access to already broadcast programmes or “catch-up” TV, a la carte or on-demand access and also repositories of films, TV programmes, user-generated and mixed content, online TV channels, video blogs and video-based social media. This multiplicity of content accessible online via any device with a screen and internet connection has brought about many different forms consumption and opened the door to new activities by both traditional providers and the new players entering the market, of all sizes: from large conglomerates to initiatives by communities, interest groups and even individuals. The changes resulting from such practices are altering the value chain for audiovisuals, as well as how audiences are measured and content accessed and monetised. These and other aspects, in their most global or specific forms, are present in the texts that make up this issue. To start, in “Strategies and regulations of OTT: lessons from the US (2005-2015)” Vincent Bullich and Thomas Guignard use the experience of the most mature OTT market, namely the US, to explore the dimension of strategic changes for the whole of the audiovisual sector, be it in production or in the consumption of content that lies at the heart of the system. They note the growth in OTT at the same time as identifying its particular features, such as the strategic value of Big Data and original content, and wonder about new potential advertising sources. The authors also discuss the challenges resulting from this new scenario for regulations originally designed for lineal television, whose health, by the way, they confirm. In her work entitled “OTT platforms distributing media content: a threat for the free-to-air TV duopoly in Spain?”, Marta Albújar Villarrubia analyses the distinct characteristics of the hyper-concentrated Spanish market and its impact on the prospects of implementing OTT services, also comparing this with the key features of the system implemented in the United States. Idoia Portilla and Mercedes Medina, in “Monetization strategies and audience data in online video. The case of Atresmedia”, study the practices of a communication group by focusing on its need to monetise the content it provides online and the audience data required to achieve this. The study by Pablo Gómez-Domínguez and Reinald Besalú Casademont, entitled “Social and mobile TV in Catalonia. Audience and interaction in Catalan TV broadcasters’ corporate mobile apps and social networks’ profiles”, provides an analysis of one of the most marked changes in TV’s relationship with the internet, namely social television, and explore the case of Catalonia, illustrating the mechanisms in place for participation and the role of the mobile phone in this process. Finally, in “Opera’s audiovisual strategy on the internet: towards a search for new media audiences”, Isabel Villanueva Benito explains to what extent the need for content lies at the centre of the relationship between audiovisuals and the internet and how this demand gives an artistic discipline which, to date, had been limited to restricted circuits, the chance to circulate globally. In the article section, Carlos López-Olano in “Developments in the legal framework of Radiotelevisió Valenciana (RTVV). Future prospects”, analyses the legal framework of a television experience at the level of autonomous community that was “liquidated” by political powers, offering a series of conclusions to bear in mind to avoid repeating former mistakes. Matilde Delgado, Belén Monclús and Sheila Guerrero, in “Reality TV as an experimental laboratory for new forms to integrate advertising within generalist DTT channels in Spain”, discuss the growth in new types of advertising appearing in Spanish programming and the different ways used to insert advertising, resulting in programming with dispersed advertising, also exploring reality TV as fertile ground for experimentation.” Note de contenu : CONTENTS : OTT strategies and regulations: lessons from the US (2005-2015)(V. Bullich and Th. Guignard) OTT platforms distributing media content: a threat for the free-to-air TV duopoly in Spain? (M. Albújar Villarrubia) Monetization strategies and audience data for online video. The case of Atresmedia (I.Portilla and M.Medina) Social and mobile TV in Catalonia. Audience and interaction in Catalan TV broadcasters’ corporate mobile apps and social networks’ profiles (P.Gómez-Domínguez and R.Besalú Casademont) Opera’s audiovisual strategy on the internet: towards a search for new media audiences (I.Villanueva Benito) Developments in the legal framework of Radiotelevisió Valenciana. Future prospects (C.López-Olano) Reality TV as an experimental laboratory for new forms to integrate advertising within generalist DTT channels in Spain (M.Delgado, B.Monclús and Sh.Guerrero) Agenda Books Review / Journals Review / Websites Review Manuscript submission guidelines / Book reviews guidelines En ligne : https://www.cac.cat/web/recerca/index.jsp?NDc%3D&Mg%3D%3D&L3dlYi9yZWNlcmNhL3F1YW [...]

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